THE GRAPHIC IDENTITY
In opposition to diptyque’s Body Care range graphic design, Servaire & Co imagined a single seal and uses once again the emblematic oval symbol of the House.
In its center the 3 viales remind us of the apothecary still and infused cosmetic star technology of the Face Care range. The bottles allude to laboratory practices and the textured paper and the addition of metal further reinforce this imagery.
Echoing flower distillation, the Agency creates the poetic illustrations of the ’book of infusions’ which tells the story and reveals the history behind the precious concoctions. The stylized design of a face tailors the whole product range.